For agency owners who haven't closed their first $10K deal
You can imagine closing a $2K deal.
But a $10K deal? That feels different.
What if the biggest thing standing between you and a $10K deal is what you believe about yourself?
10K Mindset is a six-week private one-on-one mindset and identity coaching programme designed to reprompt your internal patterns so you can close bigger and bolder deals confidently.
In six weeks, start seeing yourself as someone who can confidently ask for $10K.
6 weeks · 1:1 coaching · By Reprompting Project
The purpose is growth & the goal is $10K.
Jithin
Founder, The Reprompting Project · Coach, 10K Mindset
I still remember my first $10,000 payment.
I kept the screenshots.
Not simply because of the amount, but because of what that moment represented to me. A milestone. Something that once felt significant had become part of my actual business experience. I had achieved what once was a "biiiggg goal"!
And looking back, there's something interesting about what happens after you receive a payment like that for the very first time. Once you experienced it, once you achieve that big goal, it no longer remains as that unachievable big goal! It loses its power over you. Because you've already experienced what it feels like.
But before someone can pay you $10,000, you have to be willing to ask for $10,000. You have to be able to communicate the value of your work. You have to be willing to hear no. And most importantly you have to believe in yourself to be comfortable enough with the price you're asking to allow someone else to make that purchase decision.
That isn't always easy. And sometimes, the biggest barriers aren't visible in your business strategy. They're happening in the conversations you have with yourself.
That's the part I want to help people explore through 10K Mindset.
My personal $10,000 payment milestone from April 2024. This is not a client testimonial or a promise of earnings.
What happens inside your head when the number becomes $10,000?
You feel a bit of uneasiness in your mind. Slight heaviness on the chest. You found at least 5 reasons to lower your rates and not ask 10k.
Maybe nothing about your actual skills changes.
Maybe your ability to deliver remains exactly the same.
But the moment you imagine asking for $10,000, something shifts.
You start thinking:
"Who am I to charge that much?"
You've delivered results before, yet you question whether you're ready for a larger engagement.
"What if they think I'm too expensive?"
You start imagining the client's reaction before they've even seen your proposal.
"Maybe I should lower the price."
You consider discounting before anyone asks.
"I need more experience first."
You keep waiting for some future version of yourself to feel ready.
"What if I can't deliver at that level?"
The price becomes a statement about your personal worth rather than a business decision based on scope and value.
"Now that I'm charging $10K, I have to overdeliver."
You tie a higher fee to doing far more work, quietly eroding your margins and reinforcing the belief that you're not worth the price you just asked for.
These patterns may be influencing how you price, communicate, follow up and make decisions. And they may be worth exploring before you spend money on another sales strategy.
Sometimes the next thing to work on isn't your business. It's how you see yourself within it and how your internal conversations shaping it!
Imagine saying "$10,000" without apologising.
A prospective client asks what it would cost to work with you. You explain the work. You communicate the value and scope. You tell them the price.
"$10,000."
And you let the number stand.
You don't immediately offer a discount. You don't rush to justify yourself. You don't automatically assume they can't afford it. You stay present, answer their questions and allow them to decide.
Maybe they say yes. Maybe they say no. Either way, you can remain confident in your ability to have the conversation.
The real shift is becoming less controlled by the fear of what might happen.
That's what we're working toward.
Six weeks to change how you think, feel and show up around five-figure deals.
10K Mindset is a private customised bespoke coaching programme designed around the person running the business. We sit down and find out the root cause, or one of the biggest domino to push in your internal patterns that is holding you back.
So this is not another recorded course.
Not another sales script.
Not another motivational seminar.
A focused six-week experience exploring the beliefs, emotions and identity patterns that may influence your relationship with money, confidence and high-value client opportunities.
We work on the internal patterns. And once that changes you will be surprised how your external behaviour changes almost automatically. Then you practise your newly found responses through real-world business actions.
The 10K Mindset Method
Identify the beliefs and patterns that may be influencing how you price, sell and respond to opportunities.
Explore more resourceful perspectives and responses through personalised coaching, reframing, NLP-informed exercises, guided visualisation and other suitable techniques.
Take meaningful action in real business situations, then reflect on what you notice.
A mindset shift becomes more useful when you start practising it in everyday life.
Six weeks. Six areas of transformation.
The 10K Identity Audit
Discover the internal ceiling.
Explore your current professional identity, relationship with success, pricing history and emotional responses to five-figure opportunities. Identify the beliefs and patterns you want to change.
Review previous proposals and pricing decisions to identify recurring patterns.
Rewrite Your Money Story
Change your relationship with charging and receiving.
Explore assumptions and experiences that influence how comfortable you feel discussing larger amounts of money. Work on guilt, discomfort, hesitation and the meaning you've attached to money.
Practise communicating a commercially appropriate higher-value fee without automatically discounting.
Detach Your Worth from Rejection
A client's no is not a verdict on you.
Explore fear of judgement, people-pleasing, approval-seeking and the meaning you attach to rejection. Develop more flexible emotional responses to objections and difficult conversations.
Follow up on a genuine opportunity and observe your response.
The Five-Figure Identity Shift
Start showing up differently.
Explore what it would mean to see yourself as someone capable of confidently pursuing five-figure opportunities. Use identity work, mental rehearsal and personalised coaching exercises.
Take one meaningful action you've previously been avoiding, from this new identity.
Confidence Under Pressure
Stay grounded when the stakes feel higher.
Work on overthinking, hesitation, discomfort and emotional responses during higher-value client conversations. Develop practical emotional preparation techniques.
Have or rehearse a relevant higher-value sales conversation.
Integrate Your New Identity
Make the change something you continue practising.
Review your progress, revisit earlier patterns and identify the behaviours that support the person you want to become. Create a practical plan for continuing the work beyond the programme.
Close a higher value deal. Develop your personal 30-day integration plan.
$10K is a milestone.
Not the metric of success.
Let's talk about something important.
This programme is called 10K Mindset. But I don't believe closing a $10,000 deal makes you successful. And I certainly don't believe that not having closed one makes you unsuccessful.
Success means different things to different people.
For some, it's building a million-dollar business. For others, it's being able to spend an afternoon with their children. Travelling. Learning. Building something meaningful. Having freedom over how they spend their time.
And yes, for some, it's closing that first $10,000 deal.
There's no single definition that applies to everyone.
My version of success looks a little different.
You probably won't see me posing next to a rented Lamborghini or filming motivational videos from a fancy-looking but surprisingly affordable mansion in Bali. Not because there's anything wrong with wanting those things. They're just not what excites me.
I'm more interested in experiences that make life feel rich. Riding a motorcycle through the mountains of Bhutan and Nepal. Exploring Sri Lanka in a tuk-tuk. Studying at the Carl G. Jung Institute in Zurich and spending time exploring ideas about the human mind that have fascinated me for years.
Meeting people. Experiencing different cultures. Learning things that change how I see the world.
That's what success looks like to me. The freedom to pursue experiences that matter. And the ability to build a business that supports the life I want to live, instead of building my entire life around the business.
So why $10K?
Because sometimes we need a goal that's big enough to challenge the way we currently see ourselves. A $10,000 deal is a meaningful, tangible milestone. For an agency owner who hasn't closed one before, it can bring up questions about confidence, value, money and what they believe they're capable of.
And working toward it gives us a reason to explore those questions.
The real transformation isn't the number appearing in your bank account. It's what you learn about yourself along the way. The conversations you become willing to have. The fears you're willing to face. The assumptions you begin to question. The way you start showing up differently.
We use $10K as the goal. But the person you become while working toward it is what matters most.
And what you choose to do with the freedom that money may provide? That's entirely up to you.
The goal is $10K.
The purpose is growth.
The definition of success is yours.
What would your version of success actually look like?
And what might becoming more confident pursuing a $10K deal make possible in your life?
Personal transformation deserves personal attention.
Six private 90-minute sessions
Nine hours of personalised coaching delivered over six weeks via Zoom.
The 10K Mindset Workbook
Structured reflection exercises, identity work, mindset prompts and weekly integration activities.
Personalised Mindset Techniques
Coaching exercises tailored to your patterns, including appropriate NLP-informed techniques, visualisation, reframing and guided reflection.
Weekly Business-Application Homework
Practical exercises to apply your mindset work in relevant business situations.
Weekly Written Check-ins
Structured reflections and personalised feedback between sessions.
Optional Personalised Guided Audio
A guided relaxation or mental rehearsal recording, where appropriate.
Your Personal 30-Day Integration Plan
A practical framework for maintaining your progress and continuing to develop new behavioural habits.
For agency owners who already know how to deliver.
This programme is for you if
- You already operate an agency or service-based business with paying clients.
- You have never closed a single $10,000 client deal.
- You believe your service can credibly deliver five-figure value.
- You experience hesitation around pricing or discussing larger fees.
- You sometimes undercharge, overexplain or avoid sales conversations.
- You're willing to explore your mindset and implement the exercises between sessions.
This isn't for you if
- You don't yet have paying clients.
- You need someone to build your agency or create your sales strategy.
- You're primarily looking for lead-generation or sales training.
- You're expecting a guaranteed $10,000 sale.
- You're unwilling to take meaningful action between sessions.
Hi, I'm Jithin.
I've spent years running businesses and working in digital marketing, automation and client services. I understand what it's like to be responsible for delivering work, managing clients and creating opportunities.
But I'm also deeply interested in what happens inside the human mind. I've studied NLP, hypnotherapy and personal transformation approaches, including further study at the Carl G. Jung Institute in Zurich.
Through The Reprompting Project, I explore how the beliefs and patterns we carry can influence how we behave. 10K Mindset brings my business experience and mindset-focused coaching together.
I'm not here to tell you how to build your agency. I'm here to help you explore what happens internally when you face a bigger opportunity, ask for more or step outside the identity you've grown comfortable with.
Because sometimes growing your business begins with growing beyond the version of yourself that got you here.
Six weeks dedicated to the person behind your business.
You can keep collecting strategies. Keep taking courses. Keep waiting until you feel ready.
Or you can begin working on the beliefs, emotions and behaviours that may be influencing how you approach bigger opportunities.
Complete six-week private transformation programme
Your investment includes
- Six 90-minute private coaching sessions
- Personalised identity and mindset work
- The 10K Mindset Workbook
- Weekly business-application exercises
- Structured weekly check-ins
- Optional personalised guided audio
- Personal 30-day integration plan
Applications are reviewed to assess suitability. Applying does not commit you to a purchase.
Questions, answered.
Will I close a $10K deal during the six weeks?
The programme is designed to help you become more confident pursuing your first five-figure engagement, but it doesn't guarantee a sale. Business results depend on your services, market, prospects, opportunities and actions. We focus on mindset and behavioural changes that may support your ability to pursue those opportunities.
Is this a business coaching programme?
Not primarily. 10K Mindset focuses on beliefs, confidence, professional identity, money-related attitudes and emotional responses. Business-related homework helps you practise those changes in real situations. This isn't a sales training or lead-generation programme.
Do I need an existing $10K offer?
You don't need to have previously sold a five-figure service. However, you should already have paying clients and a commercially realistic path to delivering a five-figure engagement.
What if I'm afraid to ask for $10K?
You don't need to arrive confident. Exploring that hesitation is part of the work.
Do you use NLP and hypnotherapy?
Sessions may incorporate NLP-informed exercises, reframing, guided visualisation, mental rehearsal and other suitable coaching approaches. The programme is business-focused coaching, not mental health treatment.
How are sessions delivered?
Six private 90-minute Zoom sessions, usually one per week.
What's the investment?
The complete six-week programme costs A$3,500.
What happens when I apply?
Your application will be reviewed for suitability. If the programme appears to be a good fit, you'll be invited to a conversation to discuss your goals, questions and next steps.
The $10K goal is just the beginning.
Imagine what might change if your next business milestone stopped feeling like proof of your worth and started feeling like an opportunity to grow.
To speak with more confidence.
To make decisions with more clarity.
To become more comfortable asking for what your work is genuinely worth.
And to build a business that supports your own definition of success.
That's the journey 10K Mindset is designed to support.
Six weeks. One personal transformation. A milestone worth working toward.
Private 1:1 coaching · Six weeks · A$3,500
Apply for 10K Mindset
Tell me a little about your agency and what you're hoping to change. Your answers will help determine whether this programme is suitable for you.